俗话说“白马服装,服装天下”,但除了白马批发市场之外,你还知道哪些市场?
先跟博咖小编看看全国十大服装批发市场:
广州白马、虎门富民、石狮服装城、即墨服装市场、杭州四季青、沈阳五爱、北京百荣世茂、武汉汉正街、株洲芦松、常熟招商城。


服装市场现状
随着商业开放,白马虽然保持中高端市场地位,但受电商等影响,市场占有率明显不如前;
虎门富民江湖日下,现在都兴炒沙河货和十三行货的比例越来越高;
北京百荣世茂都快变成零售卖场;武汉汉正街也被迁地改造了;
即墨市场除了低端童装库存货之外,跟其它二级市场没有任何区别;
沈阳五爱、株洲芦松怕是很多人没怎么听过了!


虽然白马、虎门这些市场占有率有所下降,但不能否定广州、深圳、杭州、北京撑起全国的服装。
特别是北京市场即使以炒货为主,但它的辐射范围和出货量仍然惊人。
武汉、常熟、石狮、郑州也正在崛起中,特别郑州女裤在国内有着举足轻重的地位。
夏装南货北上,冬装北货南下
国内的春夏秋装大多以广东货为主,广东货的冬装,如打底一类仍然有很大的量。
冬天的夹克,羽绒服,棉服等,还有皮草,几乎都是北方货的天下。
棉服的产地主要在武汉、北京、常熟等。做羽绒服比较集中的地方有北京、常熟、杭州等。


所以就有夏天南货北上,冬天北货南下之说。当然,并非北方夏天完全不产夏装,南方冬天完全不产冬装。
我国女装分布情况
女装产地主要是深圳、广州、虎门、杭州。这四个产地亦是批发的集散地,各有不同的特点:
1)深圳的加工水平和货品档次是最高的,亦是国内最多一二线品牌的城市,有中国女装品牌之都的说法。

2)杭州的杭派服饰独树一帜,地理位置也区别于广东三个女装产地,不能不算是其中一个优势,重要的是最近十年杭州品牌、杭派服饰迅速崛起,而且未来发展更有空间。
3)虎门是中国女装名镇,富民市场曾经是中国女装的标杆、领袖市场,但随着广州市场的崛起,虎门市场江河日下。不过,瘦死的骆驼比马大,虎门的产业基础和市场根基还在。而且虎门镇政府在重点发展和扶持服装的电子商务。

4)说广州是目前中国最大的女装市场一点也不为过。中高端的有白马、站西一带的市场,中端为主的集中在十三行商圈,沙河市场是国内最大的低端货品的聚集地。不过,沙河货品的品质也在提升,像冬天的个别货品批发价达到了200多元,说出来还真有点让人难以相信。
无论在哪做服装批发,小厂子还是大企业,都是一把辛酸泪,服装的苦也只有我们知道!既然走在这条道,唯有前行!

118 thoughts on “全国服装批发市场

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